Jeff and Danielle Smith sent a photo of themselves with their two young children to family and friends as a Christmas card, and posted the image on her blog and a few social networking websites.Bravo to Signor Bertuccio for doing the right thing, although he really should have known better - and the "I thought it was computer generated" doesn't really pass the sniff test.
Then, late last month, a friend of Mrs Smith's was driving in his neighbourhood in Prague when he spotted the Missouri family's smiling faces in the window of a local supermarket. He snapped a few pictures and sent them to a flabbergasted Mrs Smith.
Mario Bertuccio, who owns the Grazie store in Prague, admitted that he had found the photo online. He said he thought it was computer-generated. When told it was a real photo - of a real family - he promised to remove it.
There's a lesson here - assume that whatever you post to Al Gore's Intarwebz will be used in ways you don't anticipate.