Real, err, Cheescake

It seems that demand for French cheese is falling, and French cheese producers aren't, err, taking it lying down:

The Association Fromages de Terroirs (AFT), which aims to protect France’s traditional cheese culture, is now trying to fight back with a series of posters of “Fromgirls”, displaying scantily clad women working in the industry. All are meant to be defending an old fashioned culture which is just as much about beautiful young women as it is about cheese.

Now that's an homage to fromage! Link mildly NSFW.

What's that you say? You want pictures? OK, but only one:

Yum!