You have to watch all the way through to the end for the punchline. To understand just how brutal that punchline is, you need to visit Scientific American, to see their editorial response to ClimateGate. It's not the editorial which is brutal, but the comments - at least 50% of them are in the "Scientific American should be ashamed of itself" category.
Hat tip: Megan McArdle, where the comments are running ~90% in favor of "scientific fraud". The most interesting one deals with the MSM's reaction:
That's someone who knows how sausage is made.
I think that answers itself. We are getting a chance to see the raw data and in every case, the long term warming trends have vanished.
The problem is, it's still not intellectually respectable to recognize the fraud as what it is in certain media social circles. You'll be branded a Beck or worse. So you won't see people in the media admitting it until it's safe for all of them to do so. Then, suddenly, one day nobody will have ever believed in it, just as nobody walks around saying "Boy, that population bomb stuff sure suckered me in!"