Chrysler has issued a recall of 1.4 million vehicles that are vulnerable to remote hacking via the Intermet. Basically everything they've built in the 2013 through 2015 model years are effected, including RAM pickup trucks and Viper sports cars. Basically the whole product line.
Owners don't need to take their cars back to the dealer; rather, Chrysler will send them a software update on a USB stick. That got me thinking about what this cost.
Short answer, maybe $20M.
This is based on an estimate of $15 per car to cover the cost of the USB device, loading the software on it, and mailing it to the owner. Sure, customers can download it from Chrysler's website to their own USB. That should cover a couple thousand out of the $1.4M ...
Man, you could have gotten a lot of security design work for $20M.
And the punch line? Good chance the "fix" won't fix everything and so they'll have to do it again. And that we'll hear this from other vendors too.