Thursday, October 20, 2011

Dear Outdoor Marketing Company

If you're going to spam your target, and if one of them (despite his better judgment) replies to try to see if you're legit or just a clueless droid, it's considered Best Marketing Practice to actually, you know, reply.

You sent me this:
Kindest Editor:

This is Jeff Thruston from the Nevada based outdoor marketing company Bernard & Associates and we love your gun site! We have been in the outdoor industry for some thirty years. You may have seen our work with clients like Bass Pro Shops and Sporting Classics Magazine.
How very nice for you.
We want to reach out to you with a gift from the Boone and Crockett Club, made possible by our friends at Hornady -for you or your website's readers. In addition, we have some important news that affects all of us within the hunting and fishing industry.

We have identified your site as one we wish to partner with. We would like to invite you to participate in Boone and Crockett Club's Blogger Appreciation Program and receive a complimentary Associate Membership to the Boone and Crockett Club.
My reply (as I said, against my better judgment):
Jeff, thanks for the kind words and the offer.

I'm interested, though.  You say that you love my gun site.  What particularly do you like?
[crickets]

Manners cost you nothing, Jeff.  To anyone who thinks I'm being harsh, I replied a week ago.  All I hear are crickets.

So no thanks, Jeff.  Although it is a very kind offer indeed.

XXOO,

"Kindest Editor"

P.S. To the nice folks at Hornady's marketing department, you might consider a different spammer.  kthanxbai.

4 comments:

  1. StephenOctober 20, 2011 at 10:51 AM

    At least they tried...

    ReplyDelete
  2. Jay GOctober 20, 2011 at 1:09 PM

    I suspect it might be spammy spam (i.e. not originating from the outdoor folks).

    I got the same message, and they spelled Hornady "Hornaday"...

    ReplyDelete
  3. NorthOctober 20, 2011 at 4:48 PM

    What I like about your web site is the daily naked lady post! That is the part that I LIKE!

    Really.

    I read your blog all the time.

    Really, I do.

    ReplyDelete
  4. Chas S. CliftonOctober 21, 2011 at 12:49 PM

    I got the same email, so I told him that bloggers were quirky individualists who were generally not interested in "creative collaboration" with the likes of him.

    After about a week, I receive a non-committal response: "If there's ever anything more in line with your site, perhaps we can have a discussion."

    So I told him that he could look me up at the SHOT Show. We'll see if that happens.

    ReplyDelete

Remember your manners when you post. Anonymous comments are not allowed because of the plague of spam comments.