Monday, January 4, 2010

Global Warming: Stick a fork in it

Never mind that the actual data and science are terribly shaky. Global Warming is now radioactive in marketing campaigns:
Last week’s article, Build-A-Bear Scare, shows the video that was on the custom teddy-bear shop’s website, which indoctrinated innocent children into fearing climate change, to the point that Santa fears Christmas may be canceled because due to global warming.

The LA Times reported on Christmas that the Build-A-Bear has pulled the videos from their site and has issued an apology.

Scare The Childred For Mother Gaia™? Doesn't look like that's a sure bet to get that "exceeds expectations" box ticked in the next Marketing Annual Review.

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